If you want to purchase a luxury item, the steps for spotting and ultimately buying it are pretty straightforward. You see the bag or pair of shoes on the runway or in an ad, and because of the seasonal fashion cycle, you know just when that item is going to hit shelves. Fast fashion? Not so much. As Refinery29 pointed out, you never really know what you're going to get, because Zara, for example, constantly gets new shipments, and it's unclear how long something will stay on the floor. It seems all over the place, but like Refinery29 mentioned, it's actually part of a strategy.
via Celebrity Style and Fashion Trend Coverage | WhoWhatWear.com http://ift.tt/1Ml63rH
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