Designer collaborations are nothing new for fashion brands, but unlike H&M or Uniqlo, Zara has a more roundabout way of announcing new design partnerships. Namely, by not announcing it at all.
Zara quietly released a new design collaboration with the surfwear and skater clothing company Maui and Sons without any kind of formal announcement or advertisement beforehand. The new line includes nine surf culture-inspired pieces with major California vibes, and it's available to buy now.
It wasn't too long ago that Zara released a ballet-inspired collection, so having another new line just in time for summer is a major treat. Let's face it, we're addicted to the brand too, and with new collabs coming out so frequently, we don't expect that to change anytime soon.
Shop some of our favorite pieces from the Zara and Maui and Sons collaboration below.
via Who What Wear http://ift.tt/2plVOgm
0 comments:
Post a Comment