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The Jacket Trend All the Cool Girls Are Wearing

The Jacket Trend All the Cool Girls Are Wearing | WhoWhatWear

Before you go on, get ready for your idea of a "statement jacket" to completely change. This new outerwear trend captured the hearts of street style photographers around the world, and once you see the photos, you'll completely understand why. The sartorial set recently started to don jackets ranging in styles from denim to leather that drew all the attention to their backs. Intrigued yet?

From the front, these outerwear pieces look just like your average run-of-the-mill jacket, but from the back, you'll be hit with a statement you can't help but read. Some of the sayings are sassy, some are positive and encouraging, and others combine unique design with a quick single word. With jackets as loud as these, you can keep your outfit simple and your talking to a minimum. And did we mention, these are Instagram GOLD? It sounds too good to be true, but trust us, it's not.

Keep reading to shop the statement jackets that fashion girls love.

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Must-Have: A Chic Puffer Under $50

Must-Have: A Chic Puffer Under $50 | WhoWhatWear

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These Are Margot Robbie's Favorite Airport Shoes

These Are Margot Robbie's Favorite Airport Shoes | WhoWhatWear

Margot Robbie has seriously been slaying the airport style game as of late. Remember that amazing tomboy outfit she wore a couple weeks ago? Well, she's back at it again with an outfit that looks ridiculously comfortable for travel. The actress wore a black turtleneck, white wool coat, grey joggers from Z Supply, and the classic Pumas she's been keeping on rotation. (Seriously, they must be her favorite shoes to travel in with all the cool ways she's been styling them). Not only is this ensemble perfectly cozy for the fall weather, but it's also so simple to recreate. It requires just 4 pieces! That takes a load of stress off your outfit planning, plus it's practical to keep things simple when going through airport security. Whatever your travel plans might be this holiday season, just grab a coat, turtleneck, joggers, and your favorite sneakers, and you're set to get through it all in comfort and style.

Scroll on to shop the look!

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The Artsy Brand We're Obsessing Over Right Now

The Artsy Brand We're Obsessing Over Right Now | WhoWhatWear

Welcome to our New Website series, where twice a month we’ll feature an e-retailer that we love and know our readers will too. Whether it’s an old but under-the-radar favorite or a newly launched label, you’ll want to report back to your friends with the findings (or maybe keep them to yourself)!

Unique, art-inspired, unexpected, seasonless, wearable, and overall-awesome: these are just some of the adjectives that came to mind instantly after stumbling upon Barcelona-based brand and website Paloma Wool. A site where you can find not only the coolest clothing, but journals, vases, shoes, and endless inspiration from the sites distinctive lookbook and product imagery. Naturally, we were intrigued so to tell us more about the brand, we recently tapped founder and owner, Paloma herself, who, luckily, answered all of our most pressing questions. Scroll through to read the full interview, and then continue to shop our top picks from Paloma Wool!

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Quiz: What New Year's Eve Outfit Should You Wear?

Quiz: What New Year's Eve Outfit Should You Wear? | WhoWhatWear

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The 14 Biggest Packing Mistakes, According to Frequent Flyers

The 14 Biggest Packing Mistakes, According to Frequent Flyers | WhoWhatWear

With holiday travel season comes the inevitable task of packing everything you need for a number of days in a tiny suitcase and hoping you didn't forget anything. We've all found ourselves in those dreaded situations in which we arrive at our destination and realize we packed too much, too little, forgot essential items, or simply brought the wrong wardrobe for the climate or activities that we're faced with.

To ensure that packing doesn't put a damper on "the most wonderful time of the year", we reached out to four stylish frequent flyers, including our co-founder and CEO, a style blogger, a model and winemaker, and a celebrity stylist. If anyone knows what to do and not to do when packing, it's these women. Instead of facing frequent trips with dread, they see packing as a routine part of life and have learned from their past travel blunders. As such, we asked these experts to divulge the packing mistakes they'd never make, and their answers are sure to stick with you the next time you're faced with an empty suitcase.

Keep scrolling to read their advice and shop some of our favorite travel essentials while you're at it!

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Flat Shoe–and–Skinny Jean Outfits That'll Still Be Cool in 2017

Flat Shoe–and–Skinny Jean Outfits That'll Still Be Cool in 2017 | WhoWhatWear

Just like you, dear readers, celebrities love wearing skinny jeans with flat shoes. Fashion girls like Olivia Palermo, Alexa Chung, and Miranda Kerr wear this comfy, classic combination for occasions both casual and dressy, and they switch up the types of flat shoes they wear with their skinnies accordingly. Ankle boots, athletic styles, and feminine flats are all present and accounted for.

With a focus on classic and forward styles that will undoubtedly still be popular in 2017, we looked to these stylish celebrities and chose the flat shoe–and–skinny jean pairings (and outfits) that they wear on repeat.

Why the focus on flat shoes and not heels, you ask? In our opinion, flats are the shoes that look coolest with the formfitting denim style. Heels can feel a little "sexy" with skinny jeans while flats feel more versatile and effortless.

Keep scrolling to see and shop the flats and skinnies outfits that will still be popular in 2017!

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