See the Debut of Emilio Pucci’s Brand New Logo


The first season of Emilio Pucci under new designer Massimo Giorgetti debuted in Milan today. Giorgetti, who also designs MSGM, introduced two new logos: Emilio written in script across clothes and a coat of arms made of two P’s with an E in the middle, which appeared predominately on handbags and shoes. A seaside theme was seen throughout the collection with motifs of seagulls, coral, and starfish.



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